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Loops

The email platform built for SaaS

Freemium 0

About Loops

Loops is a fresh take on email marketing, built from the ground up for SaaS companies. Unlike traditional email platforms cluttered with e-commerce features, Loops focuses on what SaaS needs: onboarding sequences, feature announcements, transactional emails, and product updates—all from one platform. The modern interface and developer-friendly approach make it easy to integrate with your product. Dynamic segmentation based on user behavior ensures relevant messaging, while the unified pricing lets you send all email types without worrying about separate transactional email costs. With a generous free tier and predictable pricing, Loops is perfect for modern SaaS teams tired of complex email tools.

Key Features

Product, marketing, and transactional emails unified
Event-based automation triggers
Dynamic audience segmentation
Saved styles and components
AI writing assistance
Deliverability optimization
Advanced analytics
Developer-friendly API

Pros & Cons

Pros

  • • Built specifically for SaaS
  • • Unified platform for all email types
  • • Developer-friendly
  • • Modern, clean interface
  • • Generous free tier

Cons

  • • Newer platform (limited track record)
  • • Smaller feature set than established tools
  • • No clear affiliate program
  • • Less suitable for non-SaaS businesses

Best For

SaaS companies Product teams Startups with tech products Developer-focused teams Companies needing unified email platform

Quick Info

Category
marketing
Pricing Model
freemium
Starting Price
From $0

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