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15 Best Free SaaS Tools for Startups in 2025

Discover the best free SaaS tools that can power your startup without breaking the bank. Tested and recommended by real founders.

SmarterTools Team
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15 Best Free SaaS Tools for Startups in 2025

Building a startup on a tight budget? You don’t need to spend thousands on tools. Here are 15 genuinely useful free SaaS tools that can power your startup from day one.

Productivity & Project Management

1. Notion - All-in-One Workspace

Free tier: Unlimited blocks, unlimited pages
Best for: Team wikis, docs, simple databases

Notion’s free plan is incredibly generous. Use it for:

  • Team documentation
  • Meeting notes
  • Simple project tracking
  • Knowledge base

Upgrade when: You need version history or file uploads >5MB


2. ClickUp - Project Management

Free tier: Unlimited tasks, 100MB storage
Best for: Agile teams, task management

ClickUp packs enterprise features into its free tier:

  • Multiple project views (list, board, calendar)
  • Task dependencies
  • Time tracking
  • Basic automations

Upgrade when: You need unlimited storage or Gantt charts


3. Trello - Visual Task Boards

Free tier: Unlimited cards, 10 boards
Best for: Kanban workflows, simple projects

The OG kanban tool is still great for:

  • Content calendars
  • Sales pipelines
  • Simple sprint planning

Upgrade when: You need unlimited boards or Power-Ups


Development Tools

4. Vercel - Frontend Hosting

Free tier: Unlimited deployments, 100GB bandwidth
Best for: Next.js, React, static sites

Deploy your frontend in seconds:

  • Automatic HTTPS
  • Git integration
  • Preview deployments
  • Edge Functions

Upgrade when: You exceed bandwidth or need team features


5. Supabase - Backend as a Service

Free tier: 500MB database, 1GB file storage
Best for: PostgreSQL, authentication, storage

Open-source Firebase alternative with:

  • PostgreSQL database
  • Authentication (email, OAuth, magic links)
  • Realtime subscriptions
  • File storage

Upgrade when: You outgrow 500MB database


Design & Collaboration

6. Figma - Design Tool

Free tier: 3 files, unlimited collaborators
Best for: UI/UX design, prototyping

Industry-standard design tool with:

  • Vector editing
  • Prototyping
  • Design systems
  • Real-time collaboration

Upgrade when: You need more than 3 design files


Communication

7. Slack - Team Chat

Free tier: 90 days of message history, 10 integrations
Best for: Team communication

Essential for remote teams:

  • Channels and DMs
  • File sharing
  • Video calls (1:1)
  • App integrations

Upgrade when: You need message history or more integrations


Marketing & Analytics

8. Plausible - Privacy-Friendly Analytics

Free tier: 30-day trial, then paid
Best for: GDPR-compliant analytics

Note: Not fully free, but worth the $9/month after trial.

Alternative: Use Google Analytics (fully free but less privacy-focused)


Customer Support

9. Linear - Issue Tracking

Free tier: Unlimited issues, unlimited members
Best for: Bug tracking, customer feedback

Beautiful issue tracker loved by developers:

  • Fast keyboard navigation
  • Git integration
  • Project roadmaps
  • Customer feedback portal

Upgrade when: You need advanced features like SLA tracking


Finance & Admin

10. Wave - Accounting Software

Free tier: Completely free (forever)
Best for: Invoicing, expense tracking, accounting

Surprisingly powerful free accounting:

  • Professional invoices
  • Expense tracking
  • Basic reports
  • Bank reconciliation

They make money: Payment processing fees (optional)


Email & Marketing

11. Mailchimp - Email Marketing

Free tier: 500 contacts, 1,000 sends/month
Best for: Newsletter, basic automation

Start your email list for free:

  • Email campaigns
  • Basic templates
  • Simple automation
  • Basic analytics

Upgrade when: You exceed 500 subscribers


Security & DevOps

12. Cloudflare - CDN & Security

Free tier: Unlimited bandwidth, basic DDoS protection
Best for: CDN, DNS, SSL certificates

Essential free services:

  • Free SSL certificates
  • CDN (content delivery)
  • DDoS protection
  • Web analytics

Upgrade when: You need advanced WAF or load balancing


AI & Automation

13. Make (Integromat) - Automation

Free tier: 1,000 operations/month
Best for: Workflow automation, integrations

Connect your tools and automate:

  • Data syncing
  • Notifications
  • Content distribution
  • Report generation

Upgrade when: You exceed 1,000 operations


Bonus Tools

14. Obsidian - Knowledge Management

Free tier: Completely free for personal use
Best for: Personal notes, documentation

Local-first markdown notes with:

  • Bidirectional linking
  • Graph view
  • Plugins
  • Themes

Upgrade when: You want sync across devices ($8/month)


15. Monday.com - Work OS

Free tier: Up to 2 users
Best for: Small teams (solo + one employee)

Powerful work management:

  • Multiple project views
  • Automations
  • Integrations
  • Templates

Upgrade when: You need more than 2 users


The Ultimate Free Startup Stack

Here’s a complete free stack for a 3-person startup:

Development

  • Code: GitHub (free for teams)
  • Hosting: Vercel (frontend)
  • Backend: Supabase (database + auth)
  • CDN: Cloudflare (free tier)

Design & Product

  • Design: Figma (3 files)
  • Issues: Linear (unlimited)
  • Docs: Notion (free tier)

Marketing

  • Email: Mailchimp (500 contacts)
  • Analytics: Google Analytics or Plausible trial
  • Social: Buffer (3 channels free)

Operations

Monthly cost: $0 (scales with growth)


Tips for Staying Free

1. Start minimal

Don’t sign up for everything. Add tools as you need them.

2. Use multiple accounts strategically

Some tools allow multiple free accounts (Notion, Vercel).

3. Maximize free tiers

Learn each tool’s limits and optimize usage.

4. Graduate wisely

Upgrade tools that directly generate revenue first.

5. Negotiate

Many SaaS companies offer startup discounts. Just ask!


When to Start Paying

Upgrade when:

  • ✅ You’re hitting limits regularly
  • ✅ The tool is core to your business
  • ✅ Paid features will save significant time
  • ✅ You’re generating revenue

Don’t upgrade for:

  • ❌ Nice-to-have features you rarely use
  • ❌ Slight convenience improvements
  • ❌ Vanity features (custom branding, etc.)

Get Personalized Recommendations

Every startup is different. Use our AI Stack Builder to get free recommendations tailored to:

  • Your role and team size
  • Your specific tasks
  • Your budget constraints

Takes 2 minutes, completely free.


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